Arturo Coello has officially joined the Rolex family, marking a significant moment in his career. The announcement was accompanied by a personal message on social media, where Collo expressed his gratitude and enthusiasm for becoming part of one of the most prestigious brands in sport.
Collo’s message to fans
In his post, Coello wrote: “Being part of the @ROLEX family is a dream come true. Thank you for trusting me and sharing the passion for excellence in our sport #Rolex #Rolexfamily.” His words reflect both pride and appreciation, highlighting the values of excellence and tradition that Rolex represents.
Rolex’s continued presence in sport
Rolex has long been associated with elite athletes and major sporting events, reinforcing its reputation as a symbol of precision and excellence. By welcoming Coello into its roster of ambassadors, the brand strengthens its commitment to supporting talent across disciplines.
The significance of the collaboration
For Coello, the partnership is more than a sponsorship—it represents recognition of his achievements and potential. For Rolex, it is another step in aligning with athletes who embody dedication, performance, and passion.
Final thoughts
Arturo Coello’s signing with Rolex underscores the enduring connection between sport and prestige. His heartfelt message resonates with fans and reflects the shared pursuit of excellence that defines both his career and the Rolex legacy.
Being part of the @ROLEX family is a dream come true. Thank you for trusting me and sharing the passion for excellence in our sport #Rolex #Rolexfamily pic.twitter.com/TULSeNPvbQ
— Arturo Coello (@Arturocoello__) January 15, 2026

















